Amid our pandemic paralysis, local marketers are self-isolating into one of two categories: Those who see an opportunity to shine, and those who don't. Marketing ideas are in high demand for both. If you want to open their doors, you'd better come with three ideas in your back pocket (and maybe a gift-wrapped can of Lysol.) Gordon & Corey are joined by Borrell Associates President Jim Brown in this fast-paced "give us your best ideas" episode. The show features a phone call with Matt Coen, co-founder of the quintessential cool-promotions company, Second Street Media.
Frequence is the Future of Media – the only end-to-end platform for media companies to grow and automate their advertising sales and operations while integrating owned and operated media . Through its full-stack proposal, workflow and campaign-management software, Frequence drives revenue with best-in-class tools to sell, optimize and report omnichannel advertising campaigns.
The Weather Company, an IBM Business delivers the most accurate, personalized and actionable weather and traffic data and visualizations to keep audiences safe, build a loyal viewer base and ensure operational efficiency. Broadcasters rely on The Weather Company for the solutions they need to stay competitive, better engage their audiences and fully monetize every screen. Email firstname.lastname@example.org to learn more.